Course Lessons

    Introduction to Digital Marketing

    Digital Marketing vs. Traditional Marketing

    Understanding SEO: Boosting Your Online Visibility

    Creating Value for Your Audience

    Engaging with Your Audience

    Relationships through Direct Communication

    Driving Traffic and Conversions

    Analytics and Data-Driven Decision Making

    Reaching Customers on the Go

    Turning Visitors into Customers

Driving Traffic and Conversions

Understand the basics of PPC advertising and learn how to create effective ad campaigns that drive targeted traffic and boost conversions.

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